Description
Facebook remains the largest social media platform on the web, so it only makes sense to advertise there to capture new leads, drive sales, and increase brand recognition. Even better, Facebook allows you to tap into a wealth of demographic data for your audience, so you can help your clients target the right viewers at exactly the right times. With Pennington Creative, managing Facebook Ad campaigns is a breeze. Whether you only need ad copy and design or need full management, we’re here to help.
The initial setup fee for Facebook ads is a significant investment because it covers the essential groundwork, including campaign strategy development, audience research, and ad creative design, which are crucial for optimizing the performance and effectiveness of the advertising campaign.
What’s Included*
Setup & Onboarding
Initial set up your ad account. This includes implementing ad copy created in the Facebook Ad Packs (listed below) for Q1 and creating and coordinating implementation of the tracking pixel.
Billboard Ad Pack
Includes copy, creative, and call to action for 8 ads, which is enough ads for 1 year when swapped out every 6 weeks. This is part of the initial one-time setup. These ads target specific audiences based on their interests, behaviors, and demographics to promote products, services, or brand awareness.
Boomerang Ad Pack
Includes copy, creative, and call to action for 8 ads, which is enough ads for 1 year when swapped out every 6 weeks. This is part of the initial one-time setup. These ads re-target specific audiences based on their previous searches and online interactions to promote products, services, or brand awareness.
Monthly Management
Includes monitoring, optimizing, and refreshing the ads through your Business Manager account. Pricing is based on a 12 month minimum commitment.
* Facebook ad spend not included.